Microsoft Clarity is a tool for analyzing user behavior on a website: session recordings, heatmaps, clicks, scroll depth, and rage clicks.

Unlike Google Analytics, Clarity helps you understand why users behave a certain way, not just what they do.

To allow a team member or contractor to work with Clarity, there’s no need to share login credentials. You simply grant access with the appropriate role.

Below is a step-by-step guide.

Access roles in Microsoft Clarity

Clarity uses a role-based access model, which lets you control who can do what within a project:

– Admin – full access: project management, adding and removing users, and changing settings.

– Member – access to session recordings, heatmaps, and analytics (without permission management).

– Viewer – view-only access to data (if enabled for the project).

How to grant access to Microsoft Clarity

Step 1. Sign in to Microsoft Clarity

1. Go to: https://clarity.microsoft.com.

2. Sign in using a Microsoft account or a Google account.

Step 2. Select the required project

If you have multiple websites (projects), select the one you want to grant access to.

Step 3. Open access settings

1. In the left-hand menu, go to “Settings” → “Team”.

2. This is where all users who have access to Clarity are managed.

Step 4. Add a new user

1. Click “Add user”.

2. In the Email field, add the RegisTeam users: [email protected] for the PPC team or [email protected] for the SEO team.

3. Select the appropriate access level for each user (Admin / Member / Viewer, depending on the tasks).

4. Confirm the invitation by clicking “Invite”.

Step 5. Access confirmation

The user will receive an invitation by email. After confirming it, they will be able to see Clarity data in their account.

How to change or revoke access

In Settings → Team, an administrator can:

  • change a user’s role;
  • completely remove a user from the project;
  • check whether an invitation has been accepted.

Only users with the Admin role can manage access.